Emily Ketchen is Lenovo’s Chief Marketing Officer and Senior Vice President for the Intelligent Devices Group and International Sales Organization. She leads global marketing strategy and execution across Lenovo’s Intelligent Devices Group and Motorola – driving growth in brand and product demand, customer insights, sponsorships, and creative direction. She also oversees marketing across international markets spanning EMEA, Asia Pacific, North America, and Latin America.
With over 30 years of experience, Emily has held senior leadership roles at HP, including Head of Marketing for the Americas and Regional Head of Marketing for Asia Pacific/Japan, where she built integrated marketing strategies and led global go-to-market initiatives. Earlier in her career, she held leadership positions at Publicis & Hal Riney, Grey San Francisco, Dell, Poppe Tyson/Bozell Advertising, Falcon Cable TV, and Iberia Airlines of Spain.
Emily is a Board Member of the Association of National Advertisers (ANA) and Outward Bound California. She was also recently recognized by Business Insider as among the 25 most innovative CMOs of 2025.
Fluent in Spanish and French, Emily holds a degree in International Relations from Pitzer College, part of the Claremont Colleges, and studied at the University of Paris, Sorbonne, and IEP.
She lives in San Francisco with her husband and two children.
