Whether you’re selling rugs, pet services, or enterprise software, today’s marketers face the same challenge: meeting customers wherever they are – online, in-store, or in-between. Join marketing leaders from Ruggable and PetSmart as they unpack how they plan, pivot, and personalize across channels. From content scaling to AI to unified commerce, this session offers B2B and B2C marketers alike a fresh look at how to build flexible, relevant strategies that resonate year-round.
Please join Cori O’Thilert, Head of eCommerce at Ruggable and Stephanie Clark, VP Creative, Visual Merch & Store Design at PetSmart for an engaging conversation on Thursday, September 18th at 9-9:45 am PT / 12-12:45 pm ET.
Cori O’Thilert, Head of eCommerce, Ruggable
Cori has a proven track record of accelerating digital growth at some of the retail industry’s most recognizable brands, including Petco and Walmart. Currently Head of eCommerce at Ruggable, Cori oversees the DTC business, leading efforts in site optimization, product discovery, conversion-driven merchandising, and content strategy.
Known for blending data-driven decision-making with creative storytelling, Cori has spearheaded high-impact initiatives across site experience, personalization, and marketplace expansion. Her expertise lies in translating customer insights into actionable digital strategies, aligning cross-functional teams, and delivering seamless, high-performing eCommerce experiences that grow revenue and brand loyalty.
A Minnesota native turned New Yorker, Cori now calls LA home, where she lives with her husband, daughter, and a doodle with a big personality – who’s tested more than a few of Ruggable’s washable rugs firsthand.
Stephanie Clark,VP Creative, Visual Merch & Store Design, PetSmart
Stephanie is a seasoned creative executive with a career spanning recognizable names in retail and entertainment, including PetSmart, Cinemark, Neiman Marcus, and JCPenney. With more than two decades of experience leading in-house creative organizations, she blends brand storytelling with business strategy to drive engagement, loyalty, and growth across omnichannel platforms.
From seasonal campaigns and promotional strategy to digital design, visual merchandising, store experience, and brand development, Stephanie brings both the big-picture and the operational detail required to bring it to life for big box retailers. Her expertise lies in transforming complexity into clarity—developing systems, elevating creative output, and building brand consistency at scale. She’s passionate about solving problems with creativity, streamlining how work gets done, and making brands feel cohesive, human, and memorable. Stephanie brings heart (and humor) to everything she touches—including her daily walks around the office with her 12-year-old golden retriever, Max, who proudly serves as her muse and unofficial chief morale officer.
